iCare for Advertising
iCare for Advertising includes the extensive know-how of Matricia specialists in the specific features and processes of an Advertising Agencies.
With this customized and ready-to-use solution your Client Service, Creative, Traffic and Production staff can easily organize, control and follow-up on their activities and focus on value-adding work.
Choose not just any type of CRM, choose the right CRM for your industry: iCare for Advertising.
Explore its main modules below.
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Client Service › ‹
This module offers you a complete client 360° view including: history of client interactions, contact persons, assigned team members, brands and allows a proper management of your sales processes (cost estimates, approval workflows, related purchase orders, cost estimates & quotation templates) and projects (hierarchies, project team, briefs and job orders templates, planning tools & calendars), with dashboards showing projects profitability. -
Creative › ‹
This module has been developed to solve the specific issues of your Creative staff: Job orders management (job orders clearly organized by projects and subproject, Deadlines and specifications for each task) Time management (calendars, contextual timesheets), Work library (collection of creative & DTP briefs, revisions briefs, final and intermediary sources, final versions of project outputs, presentations).
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Production › ‹
Your Production Department is provided the tools for Cost Estimates & Purchase Order (requests for quotations forms, purchase orders generated automatically from cost estimates for agreed suppliers, suppliers invoices matched with POs, approval workflows), a Templates Library (templates for production briefs so all job orders will have the required level of details) and a Work library.
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Traffic › ‹
The functionalities of this module cover all the sensitive issues your Traffic staff has to deal with: coordination of Projects & Subprojects (by team, job orders number, deadlines and intermediary deadlines), allocation of existing and future projects based on a calendar view by employee, team, project, sub-project and utilisation of available timeslots based on the system automated proposals for scheduling new jobs.
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Finance › ‹
The Finance department can benefit from tools that automate and ease their activities: Business configurable approving workflows (documents to be approved before getting to the clients/suppliers), Projects and subprojects statistics (spent and remaining hours & values, internal & external fees, billed vs. non billed analytics), as well as Dashboards of revenues & costs by project, profitability analysis, efficiency and productivity reports.
