iCare for Pharma
With iCare for Pharma you can manage your dispersed sales force, approach your specific types of customers (doctors, pharmacists) with the appropriate instruments, promote a dynamic mix of products, develop complex relations with opinion leaders in the medical field and also get fast and accurate reports and analyses on all critical aspects of the business.
Choose not just a generic CRM, choose the CRM for your industry: iCare for Pharma.
Explore its main modules below.
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Sales › ‹
The module offers full-scope functionality for the entire sales process, including: definition of Medical Organizations, Physicians and Pharmacists, Targeting, Medical Sciences Liaisons, Activity Planning and Reporting, user-defined Surveys, Orders Management and export to the ERP systems, and generation of Operational Reports & Analytics.
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Marketing › ‹
This module offers functionalities such as: the complete management of Key and Top Opinion Leaders, Activities and Events, Products&Price Lists, the administration of Samples, Donations&Marketing Materials, the input of Market Intelligence information and the creation of Operational Reports&Analytics.
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e-Detailing › ‹
E-Detailing is the most innovative approach for calls. It is a portal built on Microsoft SharePoint platform that enables personalized and targeted communication to doctors, access of trusted information at their convenience and real time feedback from their side. The feedback and information collected from doctors allow the analysis and quick definition of their interests.
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Administration › ‹
The Administration module allows a flexible out-of-the-box definition of the sale cycle components: User definition, Territory management definition, Products definition at general and SK level, Plans of action definition.
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Selling Points › ‹
Your main benefits with iCare for Pharma reside in: Outlook and MS Office Integration, Embedded Business Intelligence functionality, Mobility, E-Detailing and Built-in pharma features.
